Telstra’s operations chief Greg Winn, considered the telco’s second-in-charge and the man who oversees most of its big product decisions, believes the iPhone may meet some significant operational challenges when it makes its market debut.

“There’s an old saying – stick to your knitting – and Apple is not a mobile phone manufacturer, that’s not their knitting,” Mr Winn told AAP.

Telstra in 2008:

Introducing iPhone 3G. With fast 3G wireless technology, Maps with GPS, support for enterprise features like Microsoft Exchange, and the new App Store, iPhone 3G puts even more features at your fingertips. And like the original iPhone, it combines three products in one—a revolutionary phone, a widescreen iPod, and a breakthrough Internet device with rich HTML email and full web browsing. iPhone 3G. It redefines what a mobile phone can do- again.

I guess Greg Winn… lost.